DCTC is proud to have strengthened tourism & commerce in the region by achieving the below:
Listed here are the Discovery Coast Tourism & Commerce’s achievements over the last 11 years (since 2005). Some of these achievements were accomplished by the previous committee and some by the new. Each of these accomplishments were achieved to further the benefits of the local community and businesses.
- DCTC coordinated exposure of our area at the annual Burnett Promotional Night at Qld Parliament. An excellent prize package was collated with at least 3 member businesses and several props like images, brochures and a surfboard to display were provided for Stephen Bennett’s event.
- Successful staging of the 2016 Agnes Blues, Roots & Rock Festival and the Captain Cook 1770 Festival.
- Successful application for a Grant to fund the construction of a permanent stage at the SES grounds in 1770, a new community facility for all to utilise.
- Granting of $600,000+ in funding from 3 levels of Govt for upgrades to Fingerboard Rd.
- Reintroduction of the Town of 1770 – Agnes Water merchandise line.
- Re-skinning of our Bruce Highway billboard near Childers.
- Maintaining digital portals for tourism promotion ( www.townof1770-agneswater.com.au )
- Marketing through TV, the Qantas Link Magazine and the Super Savers coupon booklet, cementing the brand “Town of 1770 – Agnes Water, Southern Great Barrier Reef”.
- Supporting Tourism and Events Queensland’s “Where Great Begins” SGBR campaigns.
- Hosting a number of functions and workshops for business development and promotion, including a visit to the Town of 1770 and Agnes Water by Hon Jann Stuckey, Minister for Tourism, Major Events, Small Business and the Commonwealth Games.
- In 2005, local businesses supported a DCTC proposal to establish a long-term destination marketing program of our region by contributing a total of $32,000 to the campaign. These funds permitted the development of a destination logo (Town of 1770/Agnes Water – Southern Great Barrier Reef) of which DCTC holds copyright. In addition there was limited TV advertising of the region, merchandise was developed, a website was established, a tourist sign put up in town and billboards north of Miriam Vale and south of Childers on the Bruce Highway advertise the area. DCTC also purchased the copyright for, and now produces the local tourist map.
- In 2005, DCTC agreed to become the umbrella organization thus providing public liability insurance for a steering committee, which was established to bring a Community Bank to Agnes Water.
- The DCTC has successfully staged the Captain Cook 1770 Festival since 2005.
- In 2007, the former Miriam Vale Shire Council rejected a $495,000 State grant to redevelop the 1770 foreshore because the majority of Councillors did not want to contribute an equal amount of Council funds to the project. The DCTC executive was able to arrange a special meeting of Council to be called, which resulted in overturning the original Council decision. As a result over a million dollars from State Government Q150 Grants and accumulated reserves from past profits of the 1770 Camping Ground, was spent by Gladstone Regional Council to redevelop and upgrade the 1770 foreshore, which included a new toilet block opposite Elliot Street and redevelopment all the way to the Council-owned 1770 Camping Ground. There is no doubt that the redeveloped 1770 foreshore was so beautifully and tastefully done that it enhances the visual beauty of 1770 and helps provide a memorable experience for visitors.