DCTC members can access a 3-part Disaster Marketing recovery course which has been built to help tourism operators recover and better plan for future bushfires.
Course access is free for current DCTC members.
Lesson 1: Disaster preparedness
Protecting your online assets
Password management
Digital file storage and backups
Lesson 2: Immediate disaster response
What to do when disaster happens
Sharing your status with visitors (includes numerous templates for social media posts)
Understanding outsiders perceptions
Speaking with other operators
Managing booking cancellations
Reach out to past customers
Lesson 3: Post-disaster recovery strategies
Using social media to rebuild your reputation
Embracing the SHOCC principle
Blogging
Sharing the positive
Going live
Taking advantage of broader recovery marketing campaigns
Access the course
DCTC members can access the course free of charge by submitting their details in the online form.
https://www.visitagnes1770.com.au Discovery Coast Tourism and Commerce 2021